Thursday, January 17, 2008

Teens for Jeans

Teens, Jeans Team up to Help the Homeless
knoxnews.com 1/17/2008

Aeropostale wants to "Do Something" for homeless teens.

The youth-oriented clothing chain will sponsor the "Teens for Jeans" campaign with the not-for-profit organization Do Something, which encourages youth to become more involved in volunteer community work, Jan. 22-Feb. 10. The goal is to raise awareness of the rising number of homeless teens in the United States. According to statistics, a third of the nation's homeless are children under age 18.

I just wanted to male a note of Aeropostale's new campaign. It sounds like individuals who donate a pair of old jeans get 20% off a pair of new ones and that the jeans will be given to local homeless youth.

No comments: